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Aston Villa opens sensory room

With the support of the Foundation, the Premier League and AViDS disabled supporters association, Villa Park have seen the opening of a new sensory room.
FootballAston Villa

Lifelong Aston Villa fans Clark and George Simmons were the first family to try out Villa Park’s new Sensory Rooms at Sunday’s game against Norwich.

The rooms have been installed by the Aston Villa Foundation, who used the proceeds of two Fifty50 matchday draws together with funding from the Premier League and a donation from AViDS disabled supporters club.

Clark had bought tickets for the Fifty50 draw in support of the Sensory Rooms as it was a cause close to his heart, with his son George on the autistic spectrum, and he was offered the chance to test the new facilities ahead of their opening for the 2019/20 season.

He said: “For me personally, it was an emotional experience as I have always wanted to bring George along to Villa Park but this would not have been possible as the noise and crowd levels from the stands would have been too much for George to manage.

“What has been achieved is fantastic. The sensory rooms are suitable for children with Autism Spectrum Disorder and learning difficulties, the equipment on offer means children will be entertained during a match day and will provide families with a safe environment in order to enjoy a stress-free day out at Villa Park.

“We had a very enjoyable and positive day all made possible from the Aston Villa Foundation and credit is highly due to all involved in making this facility available.”

Two hospitality boxes in the North Stand have been transformed, allowing up to eight people to watch from the Sensory Rooms on a matchday.

Suitable for adults and children, the rooms will be open on matchday next season and the Foundation are looking to work with partner organisations to open them up to more people on non-matchdays.

Bookings for the Sensory Rooms will be handled through the Aston Villa Ticket Office, with more details to be released in due course.

For more information on sensory rooms and how the campaign started, please see The Shippey Campaign.

Lifelong Aston Villa fans Clark and George Simmons were the first family to try out Villa Park’s new Sensory Rooms at Sunday’s game against Norwich.

The rooms have been installed by the Aston Villa Foundation, who used the proceeds of two Fifty50 matchday draws together with funding from the Premier League and a donation from AViDS disabled supporters club.

Clark had bought tickets for the Fifty50 draw in support of the Sensory Rooms as it was a cause close to his heart, with his son George on the autistic spectrum, and he was offered the chance to test the new facilities ahead of their opening for the 2019/20 season.

He said: “For me personally, it was an emotional experience as I have always wanted to bring George along to Villa Park but this would not have been possible as the noise and crowd levels from the stands would have been too much for George to manage.

“What has been achieved is fantastic. The sensory rooms are suitable for children with Autism Spectrum Disorder and learning difficulties, the equipment on offer means children will be entertained during a match day and will provide families with a safe environment in order to enjoy a stress-free day out at Villa Park.

“We had a very enjoyable and positive day all made possible from the Aston Villa Foundation and credit is highly due to all involved in making this facility available.”

Two hospitality boxes in the North Stand have been transformed, allowing up to eight people to watch from the Sensory Rooms on a matchday.

Suitable for adults and children, the rooms will be open on matchday next season and the Foundation are looking to work with partner organisations to open them up to more people on non-matchdays.

Bookings for the Sensory Rooms will be handled through the Aston Villa Ticket Office, with more details to be released in due course.

For more information on sensory rooms and how the campaign started, please see The Shippey Campaign.

Ruth Hopkins, LPF General Manager said: “We are delighted to hear that another club has recognised the importance of a Sensory Room at their ground. Having this facility means that many disabled people, who would not ordinarily attend, can now enjoy the live match experience.”

“We are regularly hearing from clubs that have installed a Sensory Room and everyone is seeing the benefits. There are reported cases where fans have even become season ticket holders and made the transition into the stands. We are sure this addition at Villa Park will prove very popular.”